Conveying our concept of car
Our mission is to spread our concept of “fuoriserie”. As famous in the first half of the 20th century as it is little known today, the term is quite often and increasingly more confused with the concept of “prototype”.

By means of a publicity campaign we aim to breathe new life into this niche of the car industry, one which does not obey the laws of large numbers but which continues to draw, rather, from the work of master craftsmen who are increasingly fewer in number and on the verge of extinction.